Pricing
Pay for what you automate. Your dealer clients never pay a cent.
Vendor orgs and upstream suppliers choose a plan by the tooling they need, not by size, and every dealership you connect browses, orders, and approves invoices for free, which makes onboarding them an easy conversation.
- Dealer clients: free, always
- Upstream suppliers: free, always
- Choose a vendor tier by tooling, not size
VENDOR SUBSCRIPTIONS
F&I GAs, aftermarket distributors, dealer tech, fixed ops suppliers
Not sure which fits your group? See solutions by vendor type for a recommended starting tier.
- Seat limits that scale with plan
- Dealership-connection limits that scale with plan
- Warehouse/location limits that scale with plan
- Domain branding that scales with plan
DEALERSHIP ACCESS
Never gated by rooftop count.
Dealer Free
Free, always
Any dealership, single rooftop or multi-store group, at any size
- Vendor catalog browsing
- order placement
- line-item AP review (approve/hold/dispute) with every connected vendor
Dealer Pro
Priced by module
Dealer groups that want centralized, multi-location management tooling
- Consolidated multi-location AP dashboard & approval routing
- cross-location permissions
- per-location hand-off notes
- DMS sync
- priority support
A single-store dealer and a fifty-store group both start on Dealer Free. Adding locations never forces an upgrade, and Dealer Pro is gated by functionality, not size.
UPSTREAM SUPPLY LAYER
Manufacturers & underwriters connect for free too.
Supplier Free
Free, always
Any manufacturer/underwriter connected to a vendor org’s upstream supply chain
- Order visibility into POs placed by connected vendor orgs
- basic catalog/pricing sync
Supplier Pro
Contact us
Manufacturers/underwriters that want deeper tooling
- Demand forecasting & analytics across connected vendor orgs
- advanced catalog/pricing management
- dedicated support
- $0 for every dealership, at any size
- 0.25–1% platform fee, capped per transaction
- $0 platform fee on manual check or ACH
TRANSACTIONAL & FINTECH FEES
You pay Stripe’s fees at cost. Vendeal’s thin platform fee, which varies by plan, goes on top.
Variable platform fee
0.25%–1%
Of transaction value, only on payments you choose to run through Stripe (Starter ~1% max, Professional ~0.5%, Enterprise ~0.25%), capped per transaction so large-ticket orders never generate an outsized fee. It is added on top of Stripe’s fees, never in place of them.
Manual check / ACH
$0
Settled outside Vendeal’s payment rails, the way most vendors already get paid today: no Vendeal platform fee and no Stripe fees, because nothing runs through Stripe. Nothing about the rest of Vendeal requires switching it off.
Stripe fees
At cost, paid by you
You pay every Stripe fee: card and ACH processing, payouts, Instant Pay, disputes and connected-account fees. Vendeal never pays or covers them for you, and does not mark them up. They are shown as separate lines from Vendeal’s platform fee.
Instant Pay
Stripe’s fee + plan fee
Stripe’s instant-payout fee at cost, plus a Vendeal Instant Pay fee that varies by plan (the same rate as your plan’s platform fee, capped). Both are taken from your next payment.
E-contracting execution
$2–$5
Per F&I contract, flat, independent of the platform fee.
Seats, dealer connections, and DMS/ERP connectors are upsell add-ons beyond each tier’s included allowance. A subdomain is included on every plan; accounts on the right plan can run their own full custom domain instead.
QUESTIONS ABOUT PRICING
Do dealerships ever pay to use Vendeal?
No. Dealer Free is free, always, for any dealership at any size, and includes vendor catalog browsing, order placement, and line-item AP review with every connected vendor.
What if I pay vendors by check or ACH outside Stripe?
Manual check/ACH settlement carries no Vendeal platform fee and no Stripe fees, because the payment never touches Stripe. Nothing else on Vendeal requires switching it off.
Who pays Stripe’s fees?
You do, at cost. Every Stripe fee (processing, payouts, Instant Pay, disputes, connected-account fees) is yours, and Vendeal never pays one for you. Vendeal’s platform fee varies by plan and is added on top, shown as a separate line.
Do upstream manufacturers or underwriters pay to connect?
Supplier Free is free, always, for any manufacturer or underwriter connected to a vendor org’s upstream supply chain.
Which vendor tier should I start on?
See Solutions by vendor type for a recommended starting tier based on your vendor group.
More questions? Visit the Support Center or contact us directly.
Not sure which plan fits?
Sign up as a vendor and pick a tier later, or connect free as a dealership.